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Transcript

Your Company Is Already Dead

Your Market Leadership Is Your Biggest Weakness

Big companies don't fail from lack of innovation.
They fail from successful resistance to it.

Episode with Tendayi Viki about startups and corporate innovation.


The Warning Signs:

  • "We're too busy running the business"

  • "Let's not mess with what works"

  • "Innovation is a distraction"

  • "Our customers love us as we are"

The Real Cost:

  • Market share: Slow decline

  • Revenue: Looks fine until it doesn't

  • Competition: Invisible then invincible

  • Innovation: Too little, too late


What Actually Works:

✓ Treat success as a threat
✓ Innovation before desperation
✓ Reward experiments, not just results
✓ Build speedboats inside oil tankers

Remember:

"Success makes you strong.
But it also makes you slow.


By the time you feel the need to change,
The market has already moved on."

Listen Full Episode


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